1 page Print it and pin it behind the bar: what Untappd, Toast and Arryved cost a taproom over three years — the 2026 pint-economics cheat sheet (PDF). Download
For taprooms & breweries · built in 24 hours · paid once

Your Taproom's Page Should Not Cost 47 Pints a Month.

Untappd for Business is $899 a year — $75 a month, per location — and it caps the account at five logins. Toast Core, the first pack with online ordering, is $219 a month plus a $1,153 kit on a two-year term. Together: $293.92 a month, which is 47 pints of gross margin at $6.30 a pint — $10,581 over three years. ShopLaunch builds the page a customer actually reads at six o'clock: all 16 taps with ABV and IBU, what just kicked, this week's food trucks, and a crowler preorder that costs you nothing. Once. No subscription, no commission on a beer you poured.

$49 once — the page, the QR poster and the files are yours to keep.No subscription. Full refund before we start; 7 days to fix or refund after delivery.
Start — $49
Untappd: $899/yr, per location Toast Core: $219/mo + $1,153 kit Arryved: from $99.99/mo ShopLaunch: one payment
Hop & Iron Brewing Co.
16 taps, brewed out back · dogs welcome
Open now · until 9 pm
Rivet IPA 6.8% · 62
West Coast · Citra, Simcoe
$8
Foundry Pils 4.8% · 28
German pilsner · decoction
$7
Lemon Weld 4.2% · 6
Kettle sour · lemon, sea salt
$8
Slack Tub 4.2% · 36
Dry Irish stout · nitro
$7
Tap 9 kicked at 6:40 · back Friday
See tapsDirections
Crowler preorder · 0% fee
ABV & IBU per tap Truck week Crowlers
What taproom tech costs in November 2026
Each vendor's own published US price, read 11 November 2026, before tax and before card processing.
Untappd for Business
$899a year, per location — $75 a month
Essentials caps the account at 5 users and 20 non-beer items, so eight bartenders or a kitchen moves you to Premium at $1,199. Paying monthly costs about 20% more. Licensed by venue: a second taproom is a second $899.
Toast
$219a month for Core, plus the kit
Packs are $69 / $219 / $578 a month plus $1,153 countertop or $1,113 handheld up front, on a 2-year agreement. Core adds online ordering; the website starts at Growth, $578. Nothing here lists your taps by ABV.
Arryved
$99.99a month, core POS, 1–9 devices
The cheapest brewery-native register on a published price. Hardware and processing are separate, 10+ devices or 2+ locations are quoted, and it runs a 12-month term with 90 days' notice to leave. It takes tabs. It does not make the page.

All three also take card processing on every payment, and none of them removes it. This page is about the subscription — the fixed cost a taproom pays through a closed Monday, a slow January and a keg that kicked at seven. The three-year math →

One taproom. Three years of software.

If you are looking for a cheaper alternative to Untappd for Business, the honest split is this: Untappd is a beer menu and a consumer app — it puts your taproom in front of drinkers who check in, which is discovery, not just a list. Toast and Arryved are registers. A taproom usually ends up with one of each, and the page a customer reads at six o'clock is neither of them.

For one taproom Monthly 3 years What the money buys
Untappd Essentials — digital menus, TV boards $75 $2,697 The tap list and its consumer app. 5 users, 20 non-beer items, per location
Untappd Premium — a kitchen or more than 5 logins $100 $3,597 Removes both caps, adds the wine database and the API
Arryved Core POS, 1–9 devices, hardware extra $100 $3,600 The register: tabs, card-on-file, mobile pouring. 12-month term
Toast Basic — register and reports, plus the $1,153 kit $69 $3,637 A till. No online ordering and no website
Toast Core — adds online ordering, plus the kit $219 $9,037 Online ordering and the delivery integrations; still no tap list
Toast Growth — first pack with a website, plus the kit $578 $21,961 Website, gift cards, loyalty, SMS and email
Untappd + Arryved Essentials with Core POS — the taproom-native pairing $175 $6,297 Cheaper register, two dashboards to keep updated
Untappd + Toast Essentials with Core and the kit — the usual two subscriptions $294 $11,734 A tap list in one product, a register and an ordering page in another
Square Free — ordering page included $0 $0 Reader $59, ordering page, 2.6% + 15¢ in person, 3.3% + 30¢ online
ShopLaunch Starter — the 16 taps, the trucks, the hours, the coaster QR $0$49 once $49 The page itself, built for you, paid once. No register, no processing, no commission
ShopLaunch Local Pack — full list, print pieces, posts $0$199 once $199 40 beers, coaster QR, table tents, tap-handle tags, five Instagram posts
ShopLaunch Starterone payment
$49
ShopLaunch Local Packone payment
$199
Untappd Essentials$75/mo, per location
$2,697
Arryved Core$99.99/mo, hardware extra
$3,600
Untappd + Arryvedthe taproom-native pairing
$6,297
Toast Core + kit$219/mo, no tap list
$9,037
Untappd + Toast Core + kitthe usual two subscriptions
$11,734
Toast Growth + kit$578/mo — first with a website
$21,961

Three years of the subscription only, at the vendor's own November 2026 price, before tax and before card processing. Untappd's annual prices are the figures its sales page and customers report — it publishes no public list — and monthly billing adds about 20%. Toast's kit is included at its starter-kit checkout price; the handheld figure is the one reported for August 2026. Arryved's hardware, processing and any modules are quoted separately.

The pint, worked out

A taproom pint sells for $6–$8 and the beer in it costs $1.20–$1.80 to make. At $7.50 a pint and $1.20 of beer, $6.30 gross is left before wages, rent and utilities — that is the unit every subscription is paid in:

Untappd Essentials — $899 a year$74.92 a month
That, at $6.30 a pint12 pints a month
Toast Core — $219 a month, no tap list35 pints a month
The two together — $293.92 a month47 pints a month
Three years of the two — 36 months$10,581 · 1,680 pints
Add Toast's $1,153 kit183 pints, once
ShopLaunch Local Pack — $199 once32 pints, then $0 forever

Pint price and pour cost are 2026 published ranges, not one official figure — a 16 oz pour and a 10 oz pour are different arithmetic. Put your own two numbers in and the shape does not change. Card processing is excluded on both sides because it is paid to a processor either way.

And the days you are shut

This is the line taproom owners notice in February. Most taprooms close one or two days a week, and a subscription bills them anyway:

2 closed days a week — 104 days a year at $293.92 a month$1,018 a year
The same over three years — days the taps were off$3,055
What the page costs on those days$0
ShopLaunch — a subscription is a fixed cost, a page is a purchase$0 a month

Two closed days is an assumption — a taproom open seven days a week pays that bill in full. The arithmetic is the monthly fee × 12 ÷ 365 × closed days.

Sixteen taps, and every one of them readable on a phone

This is the part a POS prints as a receipt and Untappd shows as a menu on a screen behind the bar. What a customer standing on the sidewalk at 6:10 wants is the list in their hand: the style, the ABV, the IBU, the price for the pour they are about to order — and one line saying what kicked. Filter it below; on your page it works with a thumb in a dim bar.

Hop & Iron Brewing Co. — on tap16 lines · updated 4:10 pm
This board is live
1
Rivet IPA
West Coast IPA · Citra, Simcoe
6.8% ABV62 IBUPouring
$816 oz
2
Hazy Anvil
Hazy IPA · Strata, Mosaic
6.5% ABV38 IBUPouring
$816 oz
3
Old Bracket
American pale ale · Cascade
5.2% ABV38 IBUPouring
$716 oz
4
Sickle
Session IPA · dry-hopped
4.3% ABV45 IBULow keg
$716 oz
5
Foundry Pils
German pilsner · decoction
4.8% ABV28 IBUPouring
$716 oz
6
Night Shift
Czech dark lager · tmavé
5.1% ABV24 IBUPouring
$716 oz
7
Gateway Helles
Helles lager · Munich malt
4.7% ABV18 IBUPouring
$716 oz
8
Lemon Weld
Kettle sour · lemon zest, sea salt
4.2% ABV6 IBUPouring
$816 oz
9
Barrel 12
Mixed fermentation saison · oak
6.1% ABV8 IBUKicked 6:40
$912 oz
10
Slack Tub
Dry Irish stout · nitro
4.2% ABV36 IBUPouring
$716 oz
11
Midnight Rivet
Imperial stout · cacao nib
9.4% ABV52 IBU10 oz only
$910 oz
12
Copper Hand
Amber ale · rye
5.1% ABV32 IBUPouring
$716 oz
13
Bellows
English brown · Fuggle
5.0% ABV26 IBUPouring
$716 oz
14
Wit the Anvil
Witbier · orange peel, coriander
4.9% ABV14 IBUPouring
$716 oz
15
Dry County
Dry cider · Hood River apples
6.0% ABV0 IBUPouring
$816 oz
16
Iron Water
Hop water · no alcohol
0.0% ABV0 IBUPouring
$516 oz
Flights, four 4 oz pours, $12. Anything over 9% is a 10 oz pour — the board says so instead of the bartender having to.

What you type once

  • The name, style, ABV and IBU of every pour
  • The price for each size you sell — 5 oz, 10 oz, 16 oz
  • The one-off notes: nitro, barrel-aged, 10 oz only
  • Which taps are pouring, low, or gone

What a tap change costs you

  • Tap 9 kicks at 6:40 — you change one line, from your phone
  • Two minutes, not a call to a designer
  • No new invoice, because there is no monthly bill
  • The tablet behind the bar, your Instagram link and the coaster all point at the same page

The second question, answered before it is asked

"Is there food tonight?" is the question that decides whether a four-top comes at seven or goes somewhere else. A taproom with no kitchen lives on that calendar, and the answer belongs on the page — not in an Instagram story from Tuesday that nobody scrolls back to.

Food trucks this weekOn the curb, 4–8 pm · posted every Sunday
WedBirria Lobo · tacos, consomé4–8
ThuSalt & Rye · pastrami on rye4–8
FriOtsukare · karaage, curry rice4–9
SatPollo Loco Loco · rotisserie chicken1–8
SunNo truck · bring it, we have the patio—
MonClosed · brew day—
TueDough & Co. · wood-fired pizza4–8
Cans & crowlers, without a marketplaceOrder by 2 pm, cold and bagged at 4

Zero fee on beer that never left the building

A crowler is the highest-margin thing a taproom sells: it is the same keg, in a can, going out the door. Put it behind a delivery app and 15–30% of it belongs to somebody else. Put it behind a phone number and a line on your page and it belongs to you.

0% commissionNo appNo marketplaceYou keep the customer
  1. The page says what is available in cans and crowlers, and until when.
  2. The button is a call or a text to the bar — no checkout, no account, no fee.
  3. It is bagged at four, under the name they gave you.
Coaster with a QR code to the Hop & Iron tap list

The coaster is the cheapest ad in the building

  • A 3.5-inch round coaster, print-ready at 300 dpi with bleed, one code that opens the tap list.
  • Table tents for the patio and tap-handle tags that carry the ABV and IBU at the point of pour.
  • The person holding a half-finished pint is the most likely person in the world to read your next tap list.

Where their money is well spent — and where it is not

Three things on this page would be dishonest to leave out, so they are in the middle of it rather than a footnote.

One

Untappd is not just a menu

It puts your taproom in a consumer app where drinkers check in, rate and find places. That is discovery, and a $49 page does not replace it. If people find you through Untappd, keep it — what you can stop paying for is the page you also bought to hold the same information.

Two

Arryved is cheaper than Toast

At $99.99 a month for core POS it is the honest answer for a taproom that needs tabs and card-on-file, and it was built for breweries rather than adapted to them. The catch is the 12-month term, hardware on top and processing quoted separately. If you are choosing a register, choose on that, not on this page.

Three

Toast's $0 software is real

On Pay-as-you-Go the software and kit are $0 and the card rate rises to 3.39% + 15¢ on Core. At a $9 average tab and high volume that is a real sum — do the arithmetic at your own numbers before assuming the $219 is the cheaper path.

What none of the three includes is the page itself: your tap list with ABV and IBU in a customer's hand, the kicked line, the truck week, the crowler phone number and the coaster PDF. That is the purchase this page is selling, and it is $49.

This is a real taproom page, live right now

Not a mock-up. A sample brewery, built the way we build yours — scroll it in the frame, tap the filters, then open it on your phone in a dim bar and see whether you can read it.

Live sample · Hop & Iron Brewing Co.
Open it full size ↗

  • 1The tap list is the first thing under the name — sixteen lines, style, ABV, IBU and the price for the pour. Not a PDF of a laminated sheet, not a link to an app.
  • 2“Tap 9 kicked at 6:40” sits above the list, where a customer reads it before they order. The beer stays in the list, struck through, so nobody asks twice.
  • 3The filters work with a thumb. IPA, lager, sour, dark, cider — the same thing your bartender does twenty times a night, done before the customer reaches the bar.
  • 4The truck week and the crowler line are on the same page as the hours, so “is there food” and “can I take a four-pack home” are answered without a phone call.
  • 5It is one URL for the Instagram bio, the coaster, the tap-handle tag and the text you send a regular — and it never changes when a tap does.

The 1-page cheat sheet (PDF, A4)

What Untappd, Toast and Arryved cost one taproom over three years, the pint arithmetic behind it, and the four questions to ask before you sign a year.

Download the PDF
Pricing

One price. One delivery. No monthly bill.

Prices in US dollars, before tax. Pay by card on Polar's checkout page. If you are not sure, start at $49 — it is a real deliverable, not a trial.

Starter Start here
The link your coaster is missing.
$49one-time
Delivered in 1 business day
  • One-page mobile site — up to 16 taps with ABV, IBU and style, prices per pour
  • What just kicked — a status line you edit in a minute, plus low and gone states
  • Hours, directions, tap-to-call, and your food-truck week as a simple list
  • Coaster QR PDF — 3.5 in round, print-ready, plus a counter card
  • Your own edit key, so a tap change is thirty seconds of your time
Start — $49

Less than three weeks of Untappd Essentials. Yours forever.

Local Pack Best seller
For the taproom that rotates.
$199one-time
Most taprooms order this one
  • Everything in Starter
  • Full board — up to 40 beers, tasting notes, pour sizes, and a can/crowler section
  • 3 print pieces — coaster QR, patio table tents, tap-handle tags with ABV and IBU
  • 5 Instagram posts (1080×1080) with captions — a new tap, a truck, a release
  • Google Business Profile text — category, hours, beers, description
  • Search title and description, plus a share card that looks right in a text message
  • Two rounds of edits in the first month — tap changes included
Get the Local Pack — $199

Page + full board + coasters + tags + posts.

Not sure which one? Write to chonnom61482@gmail.com and tell us how many taps you run and whether the list changes daily. We will say which package you actually need — even if it is the $49 one. By ordering you agree to our terms and refund policy.

Fit

Who this is for — and who it isn't

A good fit if…

  • You run a taproom, brewpub or brewery with a bar — 6 to 24 lines
  • Your list rotates, and the website has not been touched since 2024
  • People ask “what's on” and “is there food” in your DMs every week
  • You sell cans, bottles or crowlers to go and hate the marketplace cut
  • You already pay for a register and a beer menu and want the page to stop being the third
  • You want the link this week, not “when the designer has time”

Not the right fit if you need…

  • A till, card payments, tabs, offline mode or a kitchen printer
  • Inventory, keg tracking, excise reporting or batch records
  • A loyalty or mug-club programme, or a check-in network
  • Online ordering with payment taken on your own site — Toast or Arryved
  • Staff scheduling, payroll or tip pooling
  • A production dashboard for distribution across six states
  • Someone to run your ads or post to Instagram for you
FAQ

What taproom owners ask before they order

What does Untappd for Business actually cost?

Its two tiers are Essentials at $899 a year — $89.99 if you pay monthly, about $1,080 a year — and Premium at $1,199 a year, $119.99 monthly. The price is per location, so a second taproom is a second licence. Essentials caps the account at 5 users and 20 non-beer menu items, which is why a brewpub with a kitchen or a taproom with eight bartenders is usually quoted Premium. Untappd runs a 7-day free trial and does not publish the price on its own site.

If I buy this page, do I still need Untappd?

Only if the discovery matters to you. Untappd puts your taproom in a consumer app where drinkers check in and look for somewhere to go — that is a marketing channel, and we do not replace it. What the page replaces is the other half: the list a customer reads at six o'clock with ABV, IBU and a price, the kicked line, the truck week, the crowler number. Plenty of taprooms keep Untappd and stop paying for a website builder on top of it.

How much is Toast for a taproom?

Toast's starter-kit checkout lists three software packs on its Traditional plan: Basic $69, Core $219 and Growth $578 a month, on a two-year agreement, with the hardware up front — $1,153 countertop, $1,113 handheld. Core is the first pack with online ordering; Growth is the first with a website. On Pay-as-you-Go the software and kit are $0 and the card rate rises to 3.09%–3.69% + 15¢. None of the three packs lists your taps by ABV or IBU.

Is Arryved cheaper than Toast?

Yes, on published software price: Arryved Core starts at $99.99 a month for 1–9 devices, against $219 for Toast Core, and it was built for taprooms rather than adapted to them. The things to weigh: hardware and processing are quoted separately, 10+ devices or 2+ locations is a custom quote, and its agreement runs 12 months with 90 days' notice to leave. If you are choosing a register, choose on that — this page is not a register.

Does the page take orders or payments?

No. It has no register, no checkout and no card payment, because we do not want a fee on a beer you poured. The crowler and can section is a line saying what is available and a button that calls the bar; if you already take online orders through Toast or Arryved, that button opens your link instead. Nothing is migrated and no order passes through us.

Can it show what just kicked?

Yes, and it is the line customers come back for. A status line under the name — “Tap 9 kicked at 6:40, back Friday” — plus a state on each tap: pouring, low keg, or gone. The gone beer stays visible and struck through, so the next person does not order it. You change it from your phone in about a minute.

My taps rotate every week. Is that a problem?

No — that is the reason to have the page. You get an edit key and the tap rows sit on one screen: name, style, ABV, IBU, price, status. A full rotation is ten minutes of your own time, or we do it for you in the first month on the Local Pack. A page that goes stale is a page nobody checks, so the editing is the product.

Can each beer have its own price for 5 oz, 10 oz and 16 oz?

Yes. Each tap carries its own pour sizes and prices, so a 9.4% imperial stout can be 10 oz only at $9 while the pilsner is 16 oz at $7. Flights, half pours and “no growler fills of the barrel-aged” go in a note under the board, where a bartender would otherwise say it forty times a night.

Can the page show which food truck is coming?

Yes — a seven-day list with the truck, what it sells and the hours it serves, posted once a week. It is the second most asked question at a taproom without a kitchen, and it is the difference between a four-top at seven and a four-top that went somewhere with fries.

We have two locations. How does that work?

Each taproom gets its own page, because each has its own taps, hours and trucks. The $199 Local Pack covers one; write to us before ordering a second and we will quote both together rather than charging you twice for the same work. The pages can share a look and still say different things.

Do I need my own domain?

No. The page goes live on an address we give you, and that link goes on the coaster, the tap-handle tag, the Instagram bio and the text you send a regular. If you already own a domain, we tell you how to point it at the page; the domain itself is paid to a registrar, not to us.

How fast is it, and what do you need from me?

One business day from the moment your details are complete. The form asks for the brewery name, phone, address and hours, your tap list with ABV, IBU and prices, this week's trucks, anything you sell to go, and a photo or two. If you would rather not type it, paste your Untappd menu link or your Instagram and we pull what we can, then confirm the rest by email.

Is there a monthly fee later?

No. $49, $199 or $499 is the whole price, charged once. The page stays live, the PDFs and images are yours, and you pay again only when you order new work. We take no percentage of a pint you poured and we collect no customer data at all.

What if I don't like it?

You see a preview before we call it finished, and every package includes at least one round of edits. If we have not started building, you get a full refund. If we delivered and something on the list is missing or wrong, tell us within 7 days and we fix it or refund that part. Details: refund policy.

Who takes the payment, and is my card safe?

Polar Software, Inc., our merchant of record, takes it on their checkout page. Your card details are entered there, never on this site, and they handle the receipt and the tax. We never see your card number.

Where the numbers come from — each vendor's own US pricing page, read on 11 November 2026: Untappd for Business untappd.com/business ($899 Essentials / $1,199 Premium a year, per location; prices reported by its own documentation and customers, August 2026) · Toast pos.toasttab.com/pricing (starter-kit packs and checkout) · Arryved arryved.com/pricing (Core POS from $99.99 a month, 1–9 devices) · Square squareup.com/us/en/restaurants/pricing · Toast handheld kit figure reported by NerdWallet, August 2026 · market size: Brewers Association, 9,578 operating US craft breweries at the end of 2025 — 3,784 taprooms, 3,525 brewpubs, 1,994 microbreweries and 275 regional craft breweries — and 9,344 breweries operating in June 2026 · pint price $6–$8 and pour cost $1.20–$1.80 a pint from 2026 brewing cost guides; a half-barrel keg holds about 124 pints and sells wholesale for $180–$220. Prices are list prices before tax; card processing, hardware, installs and optional add-ons are excluded on both sides of the comparison, and vendors change their prices — check theirs before you sign anything.

Sixteen taps, one link, live by tomorrow.

Pick the $49 Starter if you just need the board and the coasters. Pick the Local Pack if the list rotates and the printer has been waiting on you since spring. Either way, one form, one payment, and no monthly bill to carry through February.

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